Conjoint analysis gives you element-level insights that A/B testing can't. Know which headlines, colors, CTAs, and images drive conversions — before you build.
You launch a new landing page and traffic tanks. Was it the headline? The hero image? The button color? You'll never know.
Your A/B test says Version B won — but which elements made it win? You can't isolate what to replicate.
Your team debates creative choices endlessly. Everyone has opinions, nobody has data to back them up.
Conjoint analysis for every creative decision
Test headline elements without wasting ad spend. Know which words drive CTR before spending.
Understand which thumbnail elements drive clicks in your niche. Faces, text, colors, composition insights.
ExploreTest 50 covers for the price of testing 1 on PickFu. Unlimited subscription testing.
ExploreOptimize App Store screenshots before launch. Test visual hierarchy, messaging, and order.
ExploreStand out in crowded app stores. Test icon elements that drive installs.
ExploreTest ad creative without campaign risk. Validate before spending.
ExploreOptimize product photos for conversion. Test angles, backgrounds, lifestyle vs studio.
ExploreDifferentiate in crowded niches. Test positioning statements and value props.
ExploreUpload your design variants — thumbnails, ad creatives, landing pages, whatever you're testing. Tag the elements you want to measure.
We show your variants to real users in your target audience. They choose preferences, revealing which elements drive decisions.
See a ranked list of winning elements with confidence scores. Know exactly what to keep, change, or test next.
| Feature | A/B Testing | Conjoint Analysis |
|---|---|---|
| Testing Capacity | Test 2 full variations at a time | Test 10+ element combinations simultaneously |
| Time to Results | Results in 2-4 weeks with high traffic | Results in 3-7 days with minimal traffic |
| Insight Level | Know which design won | Know which elements made it win |
| Knowledge Reuse | Start over to test new elements | Reuse insights across future tests |
Get statistically significant results without the wait. Conjoint analysis uses proven market research methodology — now available for creative decisions.
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